Unveiling the Algarve: a campaign to inspire unforgettable holidays

The Algarve Tourism Board (Região de Turismo do Algarve—RTA) has launched a new digital campaign to promote the Algarve region in Portugal and Andalusia, Spain. This initiative seeks to inspire tourists to explore the region’s diverse offerings, enhance engagement, and strengthen the connection between potential visitors and the destination. Under the slogan “Algarve. The holidays you deserve,” the campaign positions the Algarve as the ultimate dream vacation spot.

The campaign focuses on showcasing the idyllic landscapes and wide range of tourist experiences in the Algarve. It aims to communicate effectively with audiences in Portugal and Andalusia, mainly targeting the 8.6 million-person Andalusian community. The campaign is thoughtfully designed to appeal to a broad demographic, ensuring everyone, from adventurous youth to families and seniors, feels included and catered to and is encouraged to experience this region’s exceptional offerings.

According to André Gomes, President of the RTA and the Associação Turismo do Algarve, “This campaign reflects our commitment to positioning the Algarve as a year-round destination of excellence. We want everyone, from the youngest adventurers to families and seniors, to feel they deserve an unforgettable holiday in the Algarve. With our breathtaking beaches, rich gastronomy, and vibrant cultural offerings, we believe this campaign will not only boost the Algarve’s visibility but also attract visitors, especially during the shoulder season.”

The campaign materials, produced by New Light Pictures, include a dynamic 30-second commercial and shorter 10-second versions, complemented by vibrant photographs capturing moments of beach fun, local delicacies, and nature experiences.

The Algarve wonders by Tee Times Golf Agency

At Tee Times Golf Agency, we fully support and promote such initiatives. Harnessing all available communication technologies to showcase the region’s wonders is crucial. We offer the best golf breaks for those looking to enjoy unique holidays. With over 300 days of sunshine a year, top-quality accommodation, and some of the world’s best golf courses, it remains a dream destination for golfers. This campaign will undoubtedly contribute to sustainable tourism development in the region and reinforce its status as a leading holiday destination.

World Golf Awards: Palmares shortlisted for Europe’s best clubhouse

Palmares Ocean Living & Golf's iconic clubhouse, has been shortlisted for the prestigious' Europe's Best Clubhouse' accolade at the World Golf Awards. Palmares Ocean Living & Golf‘s iconic clubhouse, a genuinely exclusive 19th hole in European golf, has been shortlisted for the prestigious “Europe’s Best Clubhouse” accolade at the World Golf Awards. With its breathtaking panoramic views of the Bay of Lagos, the Alvor Estuary, and the 27-hole venue’s Praia loop, this architectural marvel stands out among the top venues in Europe.

Designed by the renowned Pritzker Architecture Prize winners RCR Arquitectes, Palmares’ modern masterpiece clubhouse opened in the autumn of 2020. It is a masterclass in integrating contemporary design with its natural surroundings. Constructed with red concrete, it harmoniously blends with the environment while offering top-tier golf and real estate concierge services. The clubhouse houses two exceptional restaurants, including the Michelin-starred Al Sud, which was celebrated for its inspired Mediterranean cuisine after earning its star just five months post-opening. Led by the acclaimed chef Louis Anjos, Al Sud features a creative menu with local ingredients, including seafood sourced daily from Sagres.

Nuno Sepúlveda, Co-Chief Executive Officer of Details, expressed his excitement: “We’re thrilled to have one of our venues recognised and shortlisted for this top award. With magnificent architecture, an outstanding F&B offering, first-class customer service, and a beautiful setting, there are few places better in Europe to relax and unwind after a round of golf.”

World Golf Awards 2024

The World Golf Awards 2024, scheduled for November 21-22, will bring together global industry leaders for a grand prize-giving evening at the Savoy Palace in Madeira. The award nominees are evaluated on various criteria, including the quality of their facilities, the level of service they provide, the overall visitor experience, and the design of their establishments.

In a related honour, Tee Times Golf Agency has also been nominated for “Best Tour Operator in Europe 2024.” This acknowledgement underscores our commitment to delivering exceptional golf experiences across Portugal and Spain for over 30 years, offering the best golf destinations with exclusive deals and packages and top-tier service tailored to golfers’ preferences.

To vote for the World Golf Awards 2024, please click here.

La Cala Resort: leading the way in sustainable golf

As Tee Times Golf Agency remains dedicated to promoting sustainability, we proudly highlight La Cala Resort's impressive achievements.As Tee Times Golf Agency remains dedicated to promoting sustainability and environmental stewardship, we proudly highlight La Cala Resort’s impressive achievements. Celebrating its 35th anniversary this year, La Cala Resort has garnered well-deserved recognition, recently named Spain’s ‘Golf Resort of the Year 2024’ at the IAGTO awards. This accolade reflects their commitment to offering exceptional golf and lifestyle experiences on the Costa del Sol.

Located just 30 minutes from Malaga airport and the renowned destinations of Malaga and Marbella, La Cala Resort stands out for its luxurious amenities and unwavering dedication to sustainability. Owned by FBD Hotels & Resorts, the resort has been at the forefront of eco-friendly practices for 35 years. This commitment is underscored by their recent GEO Certification from the GEO Foundation for Sustainable Golf. This prestigious credential acknowledges their rigorous environmental and social responsibility efforts.

La Cala Resort’s commitment

La Cala Resort’s sustainability journey began in 1991 by installing a regenerated water irrigation system, demonstrating a forward-thinking approach to water conservation. This system, funded by the FBD Group, uses reclaimed water from a nearby recycling plant, ensuring preserving precious freshwater resources. Additionally, the resort is transitioning to Bermuda grass on its golf courses, leading to a 20% reduction in water consumption.

In 2022, the resort expanded its sustainability efforts by installing solar panels on maintenance facility roofs, generating 160Kw of clean energy per hour. This initiative reduces the resort’s reliance on grid electricity and supports future energy-efficient upgrades, such as LED lighting.

La Cala Resort has also embraced electric-powered machinery, including green mowers and bunker rakes, to decrease carbon emissions further. With ongoing projects to enhance their sustainability practices, including using lithium-powered carts and reducing turf areas, La Cala Resort is setting a benchmark for eco-friendly golf resorts.

At Tee Times Golf Agency, we believe in the power of golf to inspire positive change. We proudly offer exclusive golf packages to experience La Cala Resort’s exceptional facilities. By choosing us for your Spain golf holidays, you’re not just enjoying world-class golf and luxury accommodations; you’re supporting a resort dedicated to protecting our environment and inspiring others to do the same.

Photos by: La Cala Resort.