Tee Times Showcases Portugal Golf at USA & Canada Travel Trade Marketplace

Tee Times Golf Agency recently participated in the Visit Portugal Travel Trade Marketplace USA & Canada 2024, held from October 22-23.Tee Times Golf Agency recently participated in the Visit Portugal Travel Trade Marketplace USA & Canada 2024, held from October 22-23 at the Grande Real Santa Eulália Hotel in Albufeira. Represented by Beatriz Costa, Sales & Marketing Executive, Tee Times experienced this exclusive event to connect with leading travel operators and agencies from the USA and Canada, highlighting our premier golf experiences in Portugal.

Organised by Turismo de Portugal in partnership with the Agência Regional de Promoção Turística do Algarve, the Visit Portugal Travel Trade Marketplace provided a privileged platform for Portuguese tourism companies to engage with North America’s most prominent travel professionals. This second edition welcomed 110 buyers—71 from the USA and 39 from Canada—who participated in 4,407 one-to-one meetings, averaging 55 meetings per company, demonstrating Portugal’s growing appeal as a tourism destination.

With over 30 years of industry expertise, Tee Times has become a pioneer in golf tourism. Founded by Carlos Ferreira, the agency was among the first to offer green fee bookings in Portugal, establishing itself as a trusted name in online tee time reservations. At the marketplace, we showcased why we stand out in golf tourism:

  • Pioneers in Green Fee Bookings: With decades of experience, Tee Times was an early innovator in green fee reservations and now offers a user-friendly online booking system.
  • 30+ Years of Industry Expertise: Tee Times has deep knowledge of the golf sector and strong partnerships with courses and hotels. It ensures top-tier experiences at competitive rates.
  • 100,000+ Golf Rounds Annually: Since 2022, the agency has successfully booked over 100,000 rounds of golf annually, underscoring its reliability and commitment to excellent service.

Interest from the USA and Canadian markets was evident, with participating companies showing significant enthusiasm for Portugal’s unique tourism offerings. The Visit Portugal Travel Trade Marketplace allowed Tee Times and other Portuguese companies to deepen connections, discuss new trends, and strengthen Portugal’s position as a world-class golf destination. This marketplace marked a significant step in bringing Portugal’s unparalleled golf and tourism experiences closer to North American audiences, furthering the country’s reputation as an exceptional destination for golf and leisure.

The Significant Impact of Golf on Portugal’s Economy

A recent study conducted by EY Parthenon has shed light on the significant economic impact of golf on Portugal's economy.A recent study conducted by EY Parthenon for the Conselho Nacional da Indústria do Golfe (CNIG) and the Confederação do Turismo de Portugal (CTP) and referenced in an article by Rodolfo Alexandre Reis for O Jornal Económico, has shed light on the significant economic impact of golf on Portugal’s economy. Between 2019 and 2023, the direct and indirect contribution of the golf sector to the Portuguese economy increased by 57.4%, reaching a remarkable €4.2 billion in 2023. Most of this impact comes from the Algarve, which alone contributed €100 million of the total €120 million directly to Portugal’s GDP.

The report highlights how golf drives tourism, particularly in regions like the Algarve, where international visitors, especially from the UK, Sweden, and Germany, make up the bulk of golfers. British golfers, in particular, account for 46% of rounds played in the region. The recovery from the COVID-19 pandemic has been strong, with 2023 showing a 12% increase in rounds played compared to pre-pandemic levels, and further growth is expected with the introduction of new direct flights to Faro, such as those from United Airlines in the coming year.

The economic contribution of golf extends beyond the golf courses, impacting sectors such as hospitality, catering, and retail. The average golfer visiting Portugal stays for around seven nights and spends approximately €165 per day, further boosting the local economy. This resurgence highlights the importance of the golf industry not only for tourism but for the broader economic landscape of Portugal.

Tee Times Golf Agency Contribution

For over 30 years, Tee Times Golf Agency has contributed to the impact of golf on Portugal’s economy, promoting Portugal as a top golf destination. By offering the best golf packages and personalised service, we have helped countless golfers worldwide experience the beauty and challenge of Portugal’s renowned courses. Our long-standing commitment to sustainability aligns with the growing global emphasis on responsible travel, and we are proud to offer eco-friendly packages that prioritise environmental preservation while delivering exceptional golfing experiences.

Sustainability has become a core value at Tee Times. As the golf industry evolves, we have adapted our offerings to support environmentally conscious practices across our partner golf courses and resorts. By promoting green initiatives and working closely with local communities, we help ensure that golf tourism remains sustainable.

The findings of the EY Parthenon study underline the impact of golf on Portugal’s economy. Tee Times Golf Agency is proud to be a driving force in this thriving industry, offering unforgettable Portugal golf holidays while championing sustainability and excellence in service. Our mission remains clear as we look to the future: to continue providing world-class golf experiences that contribute to Portugal’s economic and environmental well-being.

Expanding Horizons: Tee Times Golf Agency at IGTM 2024

Carlos Ferreira, founder of Tee Times Golf Agency, and Jorge Diogo, participated in the International Golf Travel Market (IGTM) in Lisbon from October 14-17Carlos Ferreira, founder and CEO of Tee Times Golf Agency, and Jorge Diogo, Director of Sales and Marketing, actively participated in the International Golf Travel Market (IGTM) in Lisbon from October 14-17. As a premier event for the golf travel industry, IGTM provides a unique opportunity for professionals to connect, network, and collaborate with leading golf destinations, resorts, and tour operators worldwide. For Tee Times, this event represents an invaluable platform to showcase our expertise and long-standing commitment to delivering unforgettable golf holidays in Portugal and Spain.

Since our establishment over 30 years ago, Tee Times Golf Agency has become a leading operator in the golf travel market. With pre-scheduled meetings at the heart of IGTM, Carlos and Jorge engaged with key buyers and decision-makers, forging partnerships that will continue to grow our reputation as a trusted partner for golf fans seeking world-class destinations. IGTM’s focus on facilitating real business and valuable industry insights aligns perfectly with Tee Times’ mission to provide tailored, exclusive golf experiences.

IGTM Golf Day

The IGTM Golf Day, held on Monday at some of Lisbon’s finest courses, provided an excellent networking opportunity for all attendees. Among the courses played were Aroeira Pines Classic, Bom Sucesso Golf, Dolce Campo Real, and the iconic Penha Longa. These world-class designs highlight the growing appeal of Lisbon as a golf destination, an area that Tee Times Golf Agency is keen to promote alongside their well-established offerings in the Algarve.

We would like to extend our heartfelt thanks to all the clients, friends, and valued suppliers we met during the show in Lisbon. Their continued support and partnership drive us to consistently deliver exceptional golf holidays and experiences. It was a privilege to reconnect and explore new opportunities, and we look forward to many more successful collaborations.

By participating in IGTM, we reaffirm our dedication to innovation, excellence, and sustainability in the golf travel industry. This involvement strengthens our ability to offer top-rated golf courses and exclusive packages, ensuring that their clients continue to receive the best golf experiences in Portugal and Spain. As the event draws to a close, Tee Times looks forward to expanding its network and offering even more exceptional golf holidays to its clients worldwide.